Over the last six months, the Motorcycle Data website team has compiled a complete database with reference values from major international markets. They have used this data to draft the Global Motorcycle Pricing Report,...

Maximum integration and security. These are the main qualities of a mount designed for users, mainly naked bike riders, who are looking for a lightweight gear solution but are also very interested in how...

Here is a new episode in the series we have dedicated to hearing from our customers and dealers, to find out about your opinions, your association with SHAD, how the brand is seen in...

For yet another year, we were present at the greatest southeast Asian motorcycle trade fair, the Indonesia Motorcycle Show held in Jakarta. Our subsidiary, SHAD Indonesia, was in charge of a stand that generated...

The Superbike World Championship held its tenth round of the season last weekend, at the MotorLand track in Aragon, Spain. The event was a great event with the public, with nearly 30,000 fans who...

We took advantage of the China International Motorcycle Trade Exhibition for the first staging of the TR46, the next case in the Terra family.  Along the same lines as the TR41, which was so...

The HAT Sanremo-Sestriere, also known as HardAlpiTour, is not a competition, but an adventure trip through the Alps of Liguria and Piedmont, dedicated to all the enduro enthusiasts who want to discover the true...

The ninth scoring round of the world superbike championship for modified sports motorcycles was held last weekend, with SHAD as the official sponsor.   The fans in the paddock of the French track visited our...