The presentation of the BMW R1300GS, the iconic model from the Bavarian brand, was one of the biggest novelties last season. The versatility of this maxitrail bike, suitable for both travel lovers and those...

SHAD continues to promote its expanding Click System tank bag range. Following the success of the first models in this family, it adds to its range with 3 new versions: E03CL PRO, E09CL PRO...

The SH38X Expandable side case has been awarded the prestigious Red Dot Design Award 2024.  The German Red Dot label has been established as one of the most sought-after quality seals for design internationally....

The 2024 Catalogue is now available on our website. These days, we start its physical distribution. The main novelty of 2024 is the launch of the SH38X, the innovative expandable side case, called to...

Este campeonato de WorldSBK 2024 muestra de nuevo que la colaboración de SHAD y Dorna continúa siendo firme en el Campeonato del Mundo FIM de Superbikes (“WorldSBK”) alargando su contrato hasta 2026. Fundada en...

The Legend Dakar rider changed competitions to tackle a long rally just as hard as the original Paris-Dakar on his Harley Davidson Panamerican series bike. At SHAD, as sponsors, we are proud of the...

More than 500 participants from across Europe left the starting line on September 8 as part of the Hard Alpi Tour San Remo-Sestriere 2023. SHAD, as official sponsor of the HAT Series and technical...

The Honda Transalp 750 (2023) has been one of the novelties this season, a model as eagerly awaited as it is effective, intended for those riders who love travel and adventure. For all of...