World Wildlife Day was commemorated on March 3. This date coincided with the 5th anniversary of our alliance with tree-nation, a platform whose aim is to end deforestation, fight against climate change and aid...
This weekend, a new edition of the Superbike World Championship, of which SHAD is Championship Sponsor, will kick off at the Phillip Island circuit in Australia. The championship consists of 12 qualifying rounds, which...
The 10th Annual SHAD China Convention was held last Wednesday. The main objective of the meeting was to share and discuss the commercial objectives, but the highlight of the event was the presentation of...
SHAD was once again present at one of the most important motor events in Europe, the Salon du 2 Roues in Lyon (France), which brought together more than 160,000 people over its four-day duration....
For yet another year, SHAD will attend one of the year’s most important European events dedicated to motorcycles and accessories: the Lyon 2 Wheel Show, which will be held February 13-16. Lyon is an...
SHAD and Joan Pedrero have agreed to renew their partnership agreement for the 2025 season. Pedrero will continue to be the brand’s ambassador and will play a key role in leading the team of...
SHAD’s commercial staff in France got together for two days at our main headquarters in Mollet. The reason for this gathering was to share the business goals in France, a very important market, and...
At SHAD, we strongly believe in the circular economy as a key tool to reduce waste and make the most of materials. These efforts have enabled us to prevent a significant amount of waste...
